Forbes – Traditionally, the luxury fashion business has been associated with an upper-echelon status. Predicting a return to pre-pandemic status with competitive price-points driven by limited distribution and celebrity endorsements. Overall, the luxury apparel and accessories market segmentation has seemingly carved out a niche for itself by focusing on a consumer who leans towards luxury […]
Luxury Giants Like Louis Vuitton Are Falling for Big Gems
New York Times – A handful of huge diamonds has arrived in the world of high jewelry that could alter the entire business. In January 2020 the world’s most valuable luxury brand, revealed it had bought the second- largest rough diamond ever mined. It bought the 1,758-carat Sewelô for an undisclosed amount in collaboration with Lucara […]
HB Antwerp hires sustainability and communications consultancy Eco-Age
Next generation diamond manufacturer HB Antwerp has appointed Eco-Age as its retained agency for 2021. Eco-Age will manage strategic partnerships and communications for the business based in Antwerp, Belgium, the centre of the world diamond trade. Established in 2020, HB Antwerp is a company on a mission to shake up the diamond industry, reform out-dated […]
Inside the jewellery industry’s sustainability sea change
The Forward Lab – Fuelled by consumer demand, the jewellery world is in the midst of transformation, with a huge growth in ethical and sustainability initiatives across the industry, led by emerging designers, precious metal and stone traders and industry leading brands. … Traceability is an issue that the jewellery trade has always struggled with. […]
Louis Vuitton Announces the Discovery of Sethunya, a 549 Carat Rough Diamond
VO+ Yesterday the French luxury maison announced the second, exceptional discovery of a superlative quality diamond and a new collaboration with Lucara and HB Antwerp. Read the article here Photo: ©Louis Vuitton | Philippe Lacombe
HB Antwerp, la pépite belge qui taille des diamants pour Vuitton & co
L’Echo – Forte d’une chaîne de production entièrement intégrée et de bientôt 100 personnes à bord, la jeune entreprise entend casser les codes de l’industrie diamantaire. Read the article here @photo: Siska Vandecasteele
HB Antwerp to receive 998 carat diamond
Jewellery Focus – HB Antwerp is known for its diamond trade chain and use of technology to bring simplicity and transparency to the traditionally complex supply chain Read the article here Photo: ©Lucara
Antwerp firm will cut Louis Vuitton super-diamond
The Brussels Times – An Antwerp diamond company, HB Antwerp, has been given the job of cutting a huge diamond for the luxury goods company Louis Vuitton. The new diamond, named Sethunya, is the second massive gem to come to the city this year, following Sewelo, the second-largest in the world, which was cut there […]
Louis Vuitton Wants Your Input On Cutting This 549-Carat Diamond
The National Jeweler – Antwerp, Belgium—A rough stone is the blank canvas of the diamond world, and tech company HB Antwerp wants to create a masterpiece out of a 549-carat stone. Read the article here Photo: ©Louis Vuitton | Philippe Lacombe
Louis Vuitton compró su segundo diamante gigante en menos de un año
ELLE Mexico – En abril de 2019 fue descubierto el diamante Sewelô, el tercer diamante en bruto más grande del mundo (pesa 352 gramos y mide 1.758 quilates, como una pelota de tenis), que fue recuperado por Lucara Diamond Corp en Botsuana, y adquirido por Louis Vuitton en enero de 2020, que trabaja con HB Company en Bélgica para pulirlo y cortarlo […]